Why It's Important to Have a Niche

Author

Cortney Cox

Cortney Cox has been a licensed esthetician since 2001. Additionally, she has a degree in human services and decades of office management and bookkeeping experience. She has worked in salons, her own home studio, and a suite. Cortney has owned her own business, The Wax Bar, for more than 9 years.

After years of experience being self-employed in a few different capacities, the educator in Cortney couldn’t stop there. She is the owner of Brilliance Advanced Beauty Education, which offers certified continuing education courses for those in the beauty industry. Cortney is dedicated to helping others in entrepreneurship and wants nothing more than to give back and help make the small business community stronger.

Are you considering having a niche? This course will explain what that means, what some of the benefits are and provide a guide on how to go about creating your own niche.

Course overview: This course will discuss having a niche within your career, provide the tools to find your niche, explain why it is important to have a niche and how to find your perfect client.

Learning objectives: This course will provide you with knowledge on a variety of topics when launching or relaunching your career. There will be a workbook to help you put these amazing tools and tips into action. After completing this course, you will feel prepared to launch into your career and begin your success.